Operations Management: Customer Satisfaction at Denver Facility Essay

The rise in customer service complaints at Canbide Corporation’s Denver facility could be attributed to the lack of customer service which is definitely an essential prerequisite for any business looking to make profit. Therefore it will be important for the Denver facility to design ways to retain the existing customers through customer satisfaction as this is easier than getting new customers (Les, 2007). Some of the reasons leading to customer dissatisfaction include delays experienced in between the gates. It is clear that the customers do not appreciate their time being wasted at this spots thus the Denver facility needs to reduce the time that customers spend waiting between the gates by coming with better methods of picking up deliveries. Excess trucks on Tuesdays and Wednesdays are also causing heavy balking during these days. Thus Denver should distribute the arrival of these trucks evenly through the week to reduce the balking on particular days. (Hill, Brierly & MacDougall, 2003, pp5-10) Delays when picking up products is also another cause of the customers’ dissatisfaction. The delay could be attributed to inefficient scheduling of the facility’s operations. To curb this, Denver should design an appropriate schedule for the customers to pick up their deliveries so as to avoid the delays caused by overwhelming numbers of customers who want to pick up their deliveries on the same days. (Simester, 2006) These measures should be handled by Denver facility’s operations quality manager who is not high up in the management ladder but impacts a lot on customer satisfaction. This is because customer satisfaction can only be raised through quality products and services and this is the responsibility of the operations quality manager. (Bhave, 2008). According to the ACSI customer satisfaction scores, the industry has only shown a negative change in customer satisfaction yet other industries like internet portals and wireless telephone service have realized a positive change. In 2008 it had rating of 80 tying with internet portals while the electronics industry led at a rating of 82. (ACSI, 2006)

Balinese Trance Séance

The film â€Å"Balinese Trance Seance† centers on a medium named Jero Tapakan who has been a medium for 24 years. She became a medium after suffering a series of both physical and mental breakdowns and attributes her ability to contact sprits and deities to this. It appears that in Indonesia a person who can enter a trance and contact sprits and gods is a person held in high regard. The reason people of Bali utilize sprit a medium is because they may want information on how to perform a ritual properly so they do not suffer misfortune through supernatural means.They will also consult a medium before they build a home or on political disputes even for spiritual revenge from a vengeful spirit. For Jero to go into a Trance she begins by lighting an incenses and preparing holy water as well as offerings from the family members that are believed to carry the spiritual senescence of the person of whom they wish to speak to. However, it is explained that it is unknown what deity or s prit will come forth to communicate with the family. Before the Jero begins her clients do not consult with her and she is not giving any prior knowledge of the person or gods/goddess the family wishes to communicate with.To put her self in a trance she will cant and pray to the gods to grant her the ability to contact the sprits she, will also purify her self and all object offered with holy water. Jero prays to the gods of the sky, sea and the earth. Once in a trance Jero brought forth a deity that was angry that the family had not performed a ritual correctly and wished the family to have a public cremation to appease the god. When Jero was in her second trance it was explained that the ritual was for the grandson who had passed away off a disease and being that the doctors could not save him the family had suspected witchcraft.During the second trance another deity came forth an instructed the family to make offerings at the main home and by doing this all there sins will be red eemed. After this the family once again asked Jero to go into a trance to contact the sprit of they dead son and she did. This time the sprit of the boy come forth an explained to the family that it was a female member of the family that was the cause of his death. He stated that he was â€Å"pierced through the heart†.The boy went on to question the family as to why his mother was not present and the father explained that she was spiritually unclean and could not attend the ritual. The boy orders the family to make offering to brama, swiwa and wishna to help with his cremation. He also asked he father for permission to make the female responsible for his death sick but only if the father wished it. At the conclusion of the ritual the family plays the recording back for further explanation from Jero and the money and offerings are returned to the family and Jero only takes a small tip and food for her services.When Jero is shown herself on film she explains that once the spri ts enter her she blacks out and does not remember what is said she explains that she feels still and in a daze while in trance. She continues to explain that it is hard for her to get into the first trance but very easy to enter the state after this. I found this film very interesting because you see that although Jero makes a her living in this way she does not charge the family large amounts of money and gives them peace of mind and happiness in return.

Bsa 375 Week 2 Dq Essay Example for Free (#375)

Bsa 375 Week 2 Dq Essay Week 2 DQ DQ1 1.How were the problems with the system missed? Problems were missed by failing to complete the SDLC. The application was developed based on information gathered from agents, but doesn’t seem that it was modified during the system implementation phase. 2.How might these problems have been foreseen and possibly avoided? The problem could have been foreseen and possibly avoided by creating use cases. Use cases will help develop detailed requirements along with expectations, and error handling. 3.In perfect hindsight, the widespread availability of such systems on the internet today, what should the company have done? The company should have taken some time to redesign or retool the application at the first sign of user displeasure. DQ2 1.What is the purpose of developing use cases during systems analysis? How do use cases relate to the requirements stated in the requirements definition? The purpose of developing use cases during system analysis is to help develop the practical requirements, and help understand exceptions, special cases and error handling requirements. Use cases will provide a comprehensive understanding of user interfaces. DQ3 1.A system development project may be approached in one of two ways: as a single, monolithic project in which all requirements are considered at once or as a series of smaller projects focusing on smaller sets of requirements. Which approach seems to be more successful? Why do you suppose that this is true? Be specific. You can answer from your experience or the reading in chapter 3 of this week’s materials. Bsa 375 Week 2 Dq. (2016, Mar 25). We have essays on the following topics that may be of interest to you

The Criminal Justice System of England and Wales Essay

The Criminal Justice System of England and Wales - Essay Example This is because the acts of the Parliament can override common law provisions. Moreover, its membership in the European Union requires it to follow the European community law. The World Factbook of Criminal Justice Systems also said that the legal system in England and Wales is "adversarial" in all courts, including the juvenile courts. Its criminal justice is the "historical pioneer" of the common law type of legal system. More often than not, the law evolves through the decisions made in previous individual cases while decisions in court influence certain perceptions and rules. Such practices might have originated from the fifth century while it was after 1066 when general perceptions regarding common law principles increased. Also, the World Factbook of Criminal Justice Systems added that England and Wales' common legal systems were derived from the Acts of Union of 1536 and 1542. Moreover, the late 19th and 20th centuries have witnessed a boost in the number and scale of statutes and of delegated legislation in British law. Just like in most countries, crime in England and Wales is classified and distinguished mostly on the basis of its seriousness. In addition, an offense may vary according to the procedure it is brought into trial. For example, if it's through a magistrates' court only, by indictment, or by the higher Crown court. It may also vary according to the sanction. Criminal responsibility in England and Wales is 10, so those between ages 10 and 17 are forced to face a youth court if they are charged with a criminal offense. Its difference with the court for adults is that parents of the child offender may be charged with fines which they must pay and supervise their child's behavior. In terms of drug use, the Misuse of Drugs Act of 1971 covers the terms and conditions. It listed drugs into classes A, B, or C. This act was intended to regulate the use and flow of drugs, according to the World Factbook of Criminal Justice Systems. And as in many countries all over the world, it is unlawful to produce, supply, possess, prepare, cultivate, and import or export and such substances. World Factbook of Criminal Justice Systems said that 1994 data shows that there were 5.3 million recorded offenses in England and Wales, this would include indictable offenses and summary offenses, 26 percent of which were cleared. About 729 of the cases were homicide charges and 220,000 offenses of violence against persons. Meanwhile, only 19,600.of these offenses were classified to be serious. During the same year, 5,039 rape cases were recorded which accounted to only one percent of the total recorded offenses. Meanwhile, an astounding 93 percent of the overall offenses were against property, including burglary, theft, criminal damages, and fraud. As for drug offenses, 17,569 cases were reported. Not surprisingly, about half of the total recorded offenses were to be found in metropolitan police areas while rural areas had the lowest crime rates. Judicial System According to The Criminal Justice System Review, the criminal justice system of England and Wales has changed drastically. This is because before the introduction of the due process, those

Smoking Cessation Research Paper Example | Topics and Well Written Essays - 500 words - 2

Smoking Cessation - Research Paper Example Some other things that the author did was making observations in the field, which included paying close attention to the conversation between the patients and the nurses, making observation of the signs that were placed within the walls of the wards that were in relation with the tobacco restrictions as well as taking of notes of resources that addressed cessation. Some of the documents that were collected during this study included; patient care forms, admission forms, referral forms, and patient’s referral materials. Areas like designated smoking zones were also observed and further photographed. At some point, unstructured questionnaires were presented to the nurses, which lasted for between 10 to 30 minutes. The ethnographic analysis used a process known as non-linear inductive. This included sorting, coding, theorizing as well as reflection upon analytic process. The data set in this study included documents, hand recorded conversation, field notes as well as the photographs that were captured designated smoking zones. At first, several data sets were reviewed. After that, the data was coded with the help of key concepts that facilitated retrieval as well s comparison between two sites. Other more reviews were conducted, which was then used to conceptualize the whole concept. The use of conversation in observation presents some bias. This is because the individuals involved in the process may assume different roles when they realize that they are being studied. This is one of the challenges that the ethnographer faced while collecting data. Taking of photos presented a good opportunity for the ethnographer to find the information they needed in their natural setting. Use of unstructured questionnaire was a good attribute to ensure that the qualitative analysis was conclusively done. The ethnographer noted that while the nurses were talking about tobacco in hospital environment, struggle was made to make

Maltreatment and the Developing Child Essay Example | Topics and Well Written Essays - 1500 words

Maltreatment and the Developing Child - Essay Example The caregivers’ (mostly, the parents) role therefore is crucial to the development of the child. Without proper care and attention, the child would likely suffer from malnourishment, emotional and mental maladjustment issues. Based on these considerations, this paper shall now discuss the possible impact of extreme deprivation and neglect on the development of a child. It shall use examples of cases and case studies in order to enhance knowledge on this issue. The nature and the nurture debate have set forth the importance of both genetics and experience in the development of our brain. In generally accepted terms, medical specialists emphasize that nature or genes are responsible for the basic wiring plan, the formation of the cells, and the connections between the different brain regions (Oliver, 2007). Our experiences (nurture) are responsible â€Å"for fine-tuning those connections, helping each child adapt to the particular environment (culture, family, peer group) to which he or she belongs† (Oliver, 2007, p. 1). Even as the cells of our brain are already developed and we cannot do anything about how they are developed, the environment still has an influence on the development of the brain. Based on years of research on neuroscience, an infant’s experience usually has a permanent impact on the wirings of the brain (Eliot, as cited by Oliver, 2007). Upon a child’s birth and subsequent development and growth, his brain cells are fired and wired together. In the process, cells that are highly active are preserved and strengthened, and other cells or synapses which are not active are pruned away (Oliver, 2007). A child’s brain therefore requires constant stimulation in order to develop its full potential. â€Å"Their best learning is from being highly attuned to human stimuli – interacting with your face, voice, and touch. Singing, talking, and reading to

Business Ethics - Ethical Issues in International Business (U5DB) Essay

Business Ethics - Ethical Issues in International Business (U5DB) - Essay Example When reading the statement above, it does seem clear that paying a large tip to secure a better table in a restaurant is the same as offering a bribe in business to secure a contract. Merriam-Webster (2008, pg. 1) defines ‘bribe’ as â€Å"money or favor given or promised in order to influence the judgment or conduct of a person in a position of trust or  something that serves to induce or influence,† so it definitely fits the definition. How is your response to this assignment consistent with the moral philosophy you described in the Unit 1 discussion board assignment? Explain. If it is not consistent with that philosophy, explain why your philosophy has changed. My response to this assignment is different from the moral philosophy I described in the Unit 1 discussion board assignment, where I based my response on consequences. In offering a tip to secure a better table is considered a bribe and is, thus, morally wrong, people who do so are not basing their actions on consequences because the consequences in this case are favorable for them. Rather, the moral philosophy in this case is based on rights. Some people believe that they have the right to secure a better table since they are offering money when others are not, so they choose to do

Characterizing Carbonated Soft Drink Industry in the US Case Study - 35

Characterizing Carbonated Soft Drink Industry in the US - Case Study Example According to the paper, the major soft drink companies include Coca-Cola and Pepsi. These companies are distributed all over the country each having branches and distributers in cities and towns. For instance, Coca-Cola North America and the Bottling Company of Southern California introduced Fanta and Manzana Lift. This came about because a research conducted showed that fruit-flavored drinks were the best choice for many Hispanics. Therefore, these two drinks are the ones that met the consumers’ preferences. Pepsi, a stiff competitor has Mountain Dew, which is the fourth best-selling soft drink in the U.S and best-flavored drink. To improve its marketing, they have commercials that only focus on the Hispanics among other diverse advertisements because ethnic markets are so profitable for these firms. This brand focuses mostly on teens and the 20-39 year population is its secondary market. Squirt soft drink originates from Great Depression of 1930 but Cadbury Schweppes was the main marketer for Squirt since 1993 until Dr. Pepper/Seven Up, Inc. took over since 1995. The drink came to market in 1938 and to heighten its market, the owners introduced an appeal called little squirt for advertisements, hence popularizing its recognition. After change of ownership in 1977, the drink rebranded its logo and due to new upcoming trends, squirt made the first low calorie drink in 1983. Squirt is bottled and distributed by 250 bottlers in America, a third are independent and some owned by Dr. Pepper/Seven Up, Inc. whereas two-thirds are part of Coca-Cola and Pepsi. This wide distribution makes it possible for supply of the product amounting to over 85% of Americans’ soft drink by volume. Squirt has a diverse range of products with diet and ruby red Squirts being the leading products having generated 20% of the total sales. Its products compete stiffly with those of Coca-Cola and Pepsi in the market.  

Furniture and Interiors Essay Example | Topics and Well Written Essays - 250 words

Furniture and Interiors - Essay Example Stickley's idea of good furniture was more on the utility side. His kind of furniture was created for everyday use and was quite durable as it was functional. Designer Frank Lloyd Wright an American architect, was in sharp contrast to Stickley because he had a more naturalistic approach combining the use of modern materials with landscape and waterfalls. Frank was credited to have beautifully designed the falling water house in 1936 in Pennsylvania, which stands as a milestone in American arts and craftsmanship. He ensured that there was perfect harmony both from the inside as well as the surrounding environment because he cared both for the human being as well as for nature. Both Stickley and Frank Lloyd believed that wood has to be admired in its most natural form instead of bending, molding them into different shapes. They believed that the dramatic woody patterns of its grains would be emphasized if cut in straight lines.

PESTEL Analysis Indonesia Essay Example | Topics and Well Written Essays - 1250 words

PESTEL Analysis Indonesia - Essay Example 40% of these forests lies within protected areas (FAO 2010). Forest clearing within areas zoned for timber, logging, oil palm, and mining accounted for nearly 45 percent of deforestation in Indonesia between 2000 and 2010, (finds a new study that examined forest loss within industrial concessions). Analyzing the greenhouse gas emissions in the Indonesia, currently, paper plantations are the largest source of carbon emissions during the period, accounting for more than a third of total industrial emissions. Oil palm follows up with 28 %, logging with 22%. Nevertheless, the percentages vary from island to island. In Sumatra, fiber plantations amounted to nearly 60 percent of emissions, while the palm oil industry in Kalimantan accounted for about 40 percent. Logging concessions were the biggest source of industrial land use emissions in Papua, Sulawesi, and the Moluccas. In the future according to the study: Relative contributions of the logging, fiber, oil palm and mining industries t o forest loss in Indonesia, it is expected that forest concessions continue to grow, due to political treaties and economic investment in logging. In response to the general idea that the process of logging is illegal, corrupt in Indonesia, the new Minister of Environment and Forestry Siti Nurbaya Bakar imposed a moratorium (suspension) on the issuance of all new logging, by allowing issuances to be fair, accurate, clear and accountable. The moratorium is likely to last between four and six months.

Our Buttocks Are Different Essay Example for Free

Our Buttocks Are Different Essay I have chosen Arthur Rimbaud’s poem entitled â€Å"Our Assholes Are Different†. The poem was originally written in French and has been translated in many different versions. Interestingly, the poem is also known as â€Å"Our Buttocks Are Not Theirs†¦Ã¢â‚¬  and carries a significant reference to the poet’s personal life as he was an unabashed homosexual. The poem is also a reflection on Rimbaud’s tongue-in-cheek and witty sense of humor that is his unique trademark in all his writings. In this paper, I will discuss his usage of tone, imagery and symbolism. First I am going to analyze tone. The poem is spoken in a direct, straight-forward manner with feelings of animation, pleasure and amusement. The poet is clearly thrilled with the idea of peeping into other’s private moment of relief but instead of looking at them with disgust, the view provides him with romantic, happy, idle thoughts that remind him of freedom. The act of relieving oneself is actually a form of release and that the pleasure is both mutual, for the reliever as well as the watcher, â€Å"And in those happy floods that youth set free I watched the architecture of our crotch†. To the poet, seeing the buttocks is a way of appraising nature as it occurs upon him that not one buttock is similar to the other. It is interesting how he describes the buttock similar to our faces, with â€Å"a dimple indent’ and characteristic from one another, â€Å"Its forms to muscles, and a wickerwork/ Of hairs; for girls, the most enchanting lurk/ In a dark crack where tufted satin grows†. The smooth roundness and blushing cheeks of our buttocks reminds him of the â€Å"painted cherub on a Baroque shrine† known for their adorable exposed buttocks that are as chubby as the cheeks on their innocent, angelic faces. The touch and appearance of its softness from afar excites the poet as it inspires him the meaning of liberation, â€Å"If only we were naked now, and free†. And at the end of the poem the poet even sounds aroused when he declares, ‘to watch our protruding parts align;/ To whisper – both of us in ecstasy! †. Next I will analyze imagery. Rimbaud uses simple language to describe his emotions and responses to something we often keep private. As he begins with describing his habit of watching people urinating in private, he describes them as how he sees them with a touch of romanticism. The poet is descriptive in the physical attributes of the buttocks similar to if he were looking and describing a building, â€Å"I watched the architecture of our crotch/ Quite firm, in many cases, it owes its form to muscles, and a wickerwork/Of hairs†¦Ã¢â‚¬ . While others would feel embarrassed to look, let alone illustrate, the sight of another’s private parts, Rimbaud is unabashed, telling them as God’s enchanting work of art as he sees them as ‘touching and wonderful innocence†. It is interesting how Rimbaud uses a small reference for relief (urinating) and transforms them into a bigger and more profound imagery such as freedom of the soul. And as one openly exposes oneself with his buttock, we might as well go completely naked to experience the ultimate form of relief – spiritual liberation. Next I will discuss symbolism. On the surface level, Rimbaud’s buttock is extremely physical: one sees another urinating and the buttock is exposed for all to see, perhaps unintentionally. However, on a closer inspection, the buttock signifies an opportunity to be free, not just for the observed but also the observer. From just the mere sight of a person’s buttock, the poet is saying we are hiding something so marvelous and beautiful to behold, thus, let alone an entire body that would be even more marvelous to be shared, â€Å"Oh! If only we were naked now, and free/ To watch our protruding parts align†¦Ã¢â‚¬ . The buttock is an attribute we have behind us and that is constantly covered, like a best-kept secret. Yet it plays a crucial role for humans as it releases toxins from the body. And because it is always kept hidden, it becomes a wonder. And how we keep it â€Å"quite firm† or â€Å"a wickerwork of hairs†, is a reflection of who we are and our personality, much like a thumbprint. And thus, seeing glimpses of one’s crack is much like having a preview into one’s personality before you even get to know that person, and that creates another significant excitement for the poet. â€Å"Our assholes are different from theirs† reverberate a connotation of distinction. It is as if the poet is saying, â€Å"theirs† are different to mine. He describes the buttocks he sees and those of â€Å"young men† depicting them as filled with youth and â€Å"innocence†. And if he could stand naked among them, his bottom would be â€Å"whispering† to theirs – as if in humility – the joys and pleasure to be firm, carefree and adolescent again. There are no worries and no hassles in life, just liberation. This poem has an odd topic for discussion, yet it makes a lot of sense about wanting, needing, and appreciating freedom. And what is unique about its symbolism, is that the poet uses a simple concept to teach us about freedom from the simple act of urinating and relieving oneself. The problems we bottle inside us are similar to the urine we accumulate throughout the day. And as we operate in a cycle from drinking to urinating, we need to do employ the same method in other aspects of our lives. Yet we do not. Imagine if we had the same discipline with our problems and our life’s choices. We have the ability to purge out unnecessary â€Å"toxins† in our body such as hate, anger, tension, stress, frustration and sadness on a daily basis, we would be leading healthy lives and cancer would not exist. Silly as it sounds, the poem about our buttocks is a good reminder of the little pleasures in life we often take for granted. And poems such as this are a reminder of why Rimbaud was hailed a brilliant poet. He succeeds in bringing to life imagery and symbolism that would otherwise make no sense to us.

Tort of Negligence Essay Example for Free

Tort of Negligence Essay Question 1 What legal issues does this situation raise and what are the possible legal consequences? Issue 1 duty of care The tort of negligence to be constituted depend on whether the defendant violate the principle of ‘Duty 0f Care’. Because of the case of Donoghue v Stevenson [1], ‘Duty 0f Care’ has been established in common law: 1. Defendant whether or not fulfill the duty of care. 2. That defendant whether or not breached that duty. 3. whether Breach the duty of care is the main reason to resulting in infringement. 4. Whether the plaintiff suffered virtual damage as a result of the breach. The bank operators have a duty of care towards the customers if they should have known about the danger around the workplace. in other words, the operators have to consider the likelihood of occurrence before suffered injury. The duty of the bank in this situation was that take such care for safety as was reasonable in the circumstances, and to protect that customers from risk of injury which could be foreseen and avoided. The result of some negligence cases was depend on whether defendant owed the plaintiff a duty of care or not. In this scenario, the plaintiff was a elderly man who slip and fall on the floor holding his knee and obviously in pain. did Sam(trainee employee), the manager or the corporation owe a duty of care to the customer(the elderly man)? And did they breach their duty of care? Was the brank corporation and the Adelaide branch manager liable for the negligence of its employees(sam) In this case, the elderly man in order to achieve a successful outcome in this situation have to prove the bank owed a duty to its customer and breach that duty, then also need to prove that the bank breach of the duty caused the elderly man injury and that the injury caused he damages. In other words, but for the defendants actions, the elderly mans injury would not have occurred. The injury must have been reasonably foreseeable by the defendant, not the elderly man because of he could not be able to foresee the risk and never put themselves in danger. Since the elderly man slipped and fell near the entrance, and as a result of that slip and fall, he injured his knee. And also found out that the water was on the floor without cleaned up, and there was no sign warning customers of the slippery. The court may be more likely to find that the defendant owed a duty to the old man. Especially Sam and other trainee were not concerned about the elderly man.the court should be consider that Bank for as a financial business service organizations, its should be guaranteed the safety of the customers around the workplace. However, on the other hand, the elderly man need to catch the bus and run up also leads to slip and fall. in this regard he has a part of responsibility which should reduce the liability of bank. Here is a negligence case that similarly to this scenario that may helpful to analysis this case. Strong v Wool-worths Limited [2012] HCA 5[2]: High Court confirms retailers responsibility for slipping hazard. Ms Strong were disabled and required to use crutches to walking in the shopping Centre and she was suffered injury. her crutch touch a greasy chip that was lying on the floor. She slipped and fell and injury seriously. In the prime of case, the court judge-ment dismissed due to the powerless prove that wool-worths caused he damages. In especial there was no evidence that knowing exactly how long the chip had lying on the floor. However, she appealed in the high court and it was successful because of the court found the prove that the Wool-worths ‘s responsible area had not been check up in the 4 hours between the store opening and the time of Ms strong slip and fall. Wool-worths done’t have a sufficient system of cleaning and check up without a doubt. Finally, the both cases are negligent case and both regard to slip and fall. It could be a very helpful reference for this case, that the court might more likely to In favor of the plaintiff. Issue 2 Negligent misstatement In this scenario, Global Banking Corporation decides to hire more new trainees that could be reduce the salaries costs and also give the opportunity to young people. The Adelaide branch arrange its new junior recruits on its enquiry desk to serve new and existing customers. two weeks ago, the manager was really satisfied. From the current situation, The new staff are young and enthusiastic and situation was excellent and surprised. But if we follow the situation that had developed we could found that since new recruits just like Sam was young and lack experience, they might Looks efficient, but the quality of answers was low in fact. And the trainee giving advice to customers actually owes a duty of care seriously which because that they should know that the elderly man(plaintiff) intends to rely on the advice and the advice is a serious nature that the elderly man can not afford the risk obviously. it is hard to believe that they have enough strength of explanation to offer professi onal and accurate advice for the investors especially for the investment consultancy work. Finally, the legal status of trainee remains controversial. Sometimes can not properly protect their legitimate rights like the corporation whether follow the minimum salary rules. Issue 3 Vicarious Liability Was the brank corporation and the Adelaide branch manager liable for the negligence of its employees(sam)ï ¼Å¸According to the common law that vicarious liability is expressed in three main forms, there are Employability, the principal responsibility and parental responsibility. In this case, the elderly man can sue the employees or the owner. if the employee injure the customers during their employment, the employer should be take the responsibility. Most of the victims sued the latter, this is a very practical approach, because the employer often rich than their employees. Question 2 Discuss possible defence and other legal principles which might be raised to avoid or lessen liability, having regard to all the facts. A successful defense for the defendant could be exempt all or part of the damages liability. Therefore, an effective defense is to prove that the defendant did not infringing. In this case, to establish contributory negligence that the plaintiff was negligence in failing to look after themselves. the elderly man need to catch the bus and run up also leads to slip and fall. in this regard he has a part of responsibility which should reduce the liability of bank. Is worth mentioning that the standard of the contributory negligence has been criticized for being too harsh in Western countries. This is because sometimes the fault of plaintiff is much smaller than defendant have. Of course, the comparative negligence principle has been criticized too, which is due to if someone who filed a lawsuit in order to obtain the 2% of the damages and the remaining 98% was due to their own recklessness or negligence, the jury often compassion for the weak and support the proceedings thus lose their the principle of fairness.

The Role Of External Auditors In Detecting Corporate Fraud Accounting Essay

The Role Of External Auditors In Detecting Corporate Fraud Accounting Essay INTRODUCTION This introductory chapter intend to inform the reader on the multiples issues that will be tackled in this paper. So after describing the main issues, this chapter will therefore cover the rationale of the research, the aims and objectives as well as the limitations encountered, which all will be fully explored. Eventually a review of the structure of the research will also be conducted to conclude this first part. Description of the issue External auditors responsibilities and roles have always been highlighted by several questions such as Where were the auditors (Yuhao Li, 2010) in main financial scandals as the Enron affair in 2001, the WorldCom in 2002 and Parmalat in taly in 2003. As these entities stated were very wealthy and profitable, when suddenly they were declared bankruptcy subsequent to the discovery of several irregularities and fraud. Alleyne and Howard (2005) argue that these kind of corporate disasters are frequent and are affecting the responsibility as well as the independence of auditors in detecting corporate fraud. Why did not the auditors catch it this is the first question that arises following a corporate failure. That is why, in relation with the above question and according to Millichamp and Talor (2008), there is a difference called Perception Gap between the public and the auditing profession concerning the duty of an auditor regarding the fraud and errors detection. Therefore the auditor duty can be seen as the independent examination and expression of opinion over the financial statements produced by the entities. It must be done by an appointed auditor in compliance with the relevant statutory obligation (Millichamp and Talor, 2008). Yuhao Li (2010) in the case analysis of the Enron scandal and some others authors such as Koh H. C. and Woo E-S (1998) the Expection Gap in Auditing, acknowledged that the public and stakeholders hold different beliefs about the auditors duty and role but also about the message stated in the companies audit reports. So apparently the public misperceptions are mainly the major liability issues that auditing profession is facing. So given these concerns, the external auditors role and duty are being misunderstood by the main part of the public due to the recurrence and the diversity of corporate fraud. Thus this paper targets to address the numerous issues related to the role and the duty of an auditor in particular concerning fraud. Rationale of the research In the financial and auditing area, several literature and researches exist on the crucial role and duty of external auditor in preventing and detecting corporate fraud. Some authors, who stand for investors and those having interest in business, toughly consider that a corporate failure is resulting from either negligence or even often from a lack of knowledge from auditors. So in other words, most business failure is due to an audit failure (Dixon, Woodhead and Sohliman, 2006). Multiples studies similar to the research stated above are holding the public belief unchanged, thinking that auditors are mainly responsible for any corporate financial scandals. Thus, further research over this concern is required in order to bring an efficient approach to reply over this issue. Also this research will be focusing on the only role and duty of the external auditors, which is different from previous paper on both external and internal auditors. The paper will also emphasize on fraud as eleme nt of the expectation gap. This will enable separate point of view from corporations angle and from individuals angle. Therefore the research aims to bring additional contribution to a well-known ground in the major counties with important stocks exchanges such as the United Kingdom. 1.4.Aims and objectives: This study will target to bring a clear and defined overview of the role of the external auditors in the auditing process in particular their responsibilities regarding the corporate frauds. Then the research will be carried out and will be focused on the role and the liabilities of the auditor in fraud detection. In the meantime fraud concept will be explained and detailed to help to better understand the types of fraud, the ways usually used and as well as the different potential perpetrators. During all the study long, some responds will be brought to many questions underpinning this paper. Those questions may vary from related questions to the traditional role of auditors to their role and liabilities into corporate fraud. Thus the essential questions underpinning this study are: The importance and effectiveness of auditing. The role of the auditor in particular in an financial environment changes The origin, overview, size and type of corporate fraud What further measures should be taken by auditors to ensure detecting corporate fraud Should auditing move from the archival approach (auditing process at the end of accounting period) to a permanent auditing where auditing will be processed while corporate is operating. What changes should be made to ensure the efficacy of auditing. However, by studying these questions, this paper will discuss on the fundamentals issues on auditing especially auditors role in detecting fraud, but will also bring a presentation of the auditing theory and practice which are, most of the time misunderstood. Therefore one of the key objectives of this study will be to show whether or not that auditors responsibility were engaged in failing to detect the frauds in the past financial scandals. Limitations and constraints This study has encountered some limitations and constraints. Indeed the research will be deliberately focusing on the sole external auditors as third party appointed to report to shareholders. This choice is due to the fact that in this research, it was imperative to maintain a detachment between auditors and managers so that the auditor cannot be friend or relative to any owner. It is also crucial that he is not holding any stock in the entity or any monetary stake in any other of their subsidiaries or holdings. Also the fraud concept used in the research has been defined as the act of deceit that results from misrepresentation of a material fact with knowledge of falsify of the representation or with lack of reasonable ground for belief in its truth (Association of Chartered Certified Accountants, 1986, P12). The factor Time also remained as constraint as such research requires much longer time for data collecting, searching and data analysis purpose. As well as the time, the study has experienced constraint over the search of literature because most papers written does not support the auditor duty or role due to the fact that they are subsequent to financial scandals. However the purpose of this paper is to review the different opinions concerning the role and the independence or auditors and the effectiveness of auditing to detect frauds and errors. 1.6. Structure of the research This research on the role of the auditor in detecting corporate fraud will be designed by a second chapter called context in which, different financial crisis such as Enron and Parmalat will be analysed. A third chapter will present different literature review concerning, the role and reliance of external auditors at the light of past scandals as well as the nature and different kind of fraud. An consideration will also be given to the independence of auditors and their related auditing bodies. The fourth part, which is the description of the methodology, used to carry out this study, will also include the justification of the employed method as well as its limitations and divers constraints confronted when conducting the research. A fifth part will therefore summarise the research finding, then interpret the numerous collected data. Then eventually the sixth part of the paper will address a conclusion of the study and the results found from it. In this section, a general summary will be required including further research guidance and recommendations. 1.7. Summary The research will underpin on the different questions stated in the introduction of this research. Therefore in the second chapter (context), an analysis of the environment through which the research has to be related is essential. Chapter 2: Context The fact of carrying out an audit remains vital and important for all companies, especially for public listed companies. It is essential for companies that audits are carried out for several reasons. First of all it ensures stakeholders that company is being properly run on their behalf, respectful of company policies and complying with the law but also that the investors money is in safe hands. The concept of auditing has been extremely developed over the past decades, raising some reflections on auditing as a discipline rather than just a simple practice. Thus some questions have quickly been raised on the role of the auditors. So to better understand the role of the auditors as well as the auditing process within a corporate, it is important to adopt a critical approach, as part of the issue surrounding the role of the auditors, starts by a misunderstanding of the nature and the role of the auditor. (Soltani, B., 2007). To describe the main issues around the role of the external auditors in detecting corporate fraud, it will be useful to refer to questions such as do auditors spend more time to cover their backs than giving helpful information to investors or where were the auditors? , Critical and general questions that arise after financial scandals such as Enron in 2001 in the United States of America or the Parmalat affair in Italy. Indeed these kinds of corporate failure are repeated and have exposed some issues regarding the responsibility of the auditors in detecting corporate fraud (Hilton, A., 2010). The cost of fraud is increasingly affecting many businesses all around the world. Everybody is affected as a victim of fraud because of the high products costs and also because of low corporate profits. So in order to put an end or to reduce this practice, auditors (internal and external) are operating to help to enforce accountability and to set up confidence in financial reporting. Therefore this introductory stage aims to inform the readers on the issues that will be addressed in this paper. The paper will also cover, the aims and objectives of the research, the used research methodology, the scope and limitation of the study and the literature review with the proposed chapters. 2 LITTERATURE REVIEW: 2.1Overview on Auditing: First of all, audit will be defined as an exercise designed to enable an auditor to express an opinion whether the financial statements are prepared, in all material respects, in accordance with an applicable financial reporting framework (the Institute of Chartered Accountants in England and Wales, 2008, P.6). So an auditor is the qualified person who gives a conclusion whether the financial statement of a company shows a true and fair view. It is important to know that it exists the audit threshold, which is specific to each country or economic area, for example in the United Kingdom, all companies according to the Institute of Chartered Accountants in England and Wales (2008) are required to be audited except some very small companies and since 2004 exemption were extended to all companies which fulfil the following criteria: -The business must be qualified as small company under the 2006 companies act -The businesss turnover must be less than  £5.6 million -The companys gross assets (noncurrent assets and current assets) must not exceed  £2.8 million. Essentially after the industrial revolution (1750-1850), the management of companies moved from owners or sole traders to managers to make it more professional, therefore that where the need for auditors comes from in order to have independent auditors from management to report to owners. In the United Kingdom the primary purpose is to detect frauds and the errors. However the general objectives of all audit engagement will include the following targets according to Soltani B. (2007): A check up and evaluation to find out whether the financial statements and the footnotes have been prepared in accordance of the specified criteria A global evaluation of the effectiveness of the internal control systems used for the financial reporting during the past accounting period An evaluation of the possibility of fraud that could occur within the organisation And finally it will be essential to evaluate the probability that the organization will carry on as a going concern. Also the main purpose of the audit consists in helping to enforce accountability and promote confidence in financial reporting. Auditing as well represent a relevant way for shareholders and stakeholders to help ensure that managers and directors are acting in companys best interest, because directors are mainly responsible for managing the affairs of the company on behalf of the shareholders (Wells, J. T., 2004). 2.2History of the auditor role concerning fraud: Auditing has gone forward in the capital market economy especially during the past century while its traditional and original purpose was to ensure that honest and accurate accounting have been held in the affairs of state, government services or others public bodies. With the time the concept of auditing has enlarged essentially with the economic and industrial developments, since then auditing concepts have expanded bringing more than practical aspect to its previous one. Thus a review of auditors objectives evolution in the time will be essential to appreciate all the controversy made round the auditors liabilities (Soltani, B., 2007). 2.3Auditors and fraud history: 2.3.1Prior to 1500: Long time in the past, the auditing function was used, for example merchants were helped by some auditors to support them in their business accounting. As that kind of audit was design to control and to verify the duty of agents in charge of the trade, so the audit primary function was to prevent and to detect frauds (Turley and Cooper, 1991). 2.3.2Between 1500 and 1850: With the expansion of the industrial revolution, auditing also have been developed due to the fact that even a that period there were a separation between investors or owners and the persons in charge of running the businesses. Few changes were made for this period and overall the objectives of auditing remained the same as the practice was based on verifying the business transactions to uncover false operations. So this stage has settled standards for accounting practice that will be expressed later in the British company act 1862 (Turley and Cooper, 1991). 2.3.3Between 1850 and 1905: Due to the expansion of businesses and the separation of ownership and control, it became obvious to find a proper control system rather than a check up of companys records by owners. Also with the establishment of the Society of Accountants in Edinburgh in 1854, which became the Institute of Chartered Accountants of Scotland, it has been recognised that it is important to be trained and to have relevant skills for such control function (Turley and Cooper, 1991). 2.3.4Between 1905 and 1946: At this period the role of the auditors has evolved due to more complexity in business. So auditors duty changed toward their capacity to express their confidence and credibility over financial statement rather than certifying documents and therefore making them clear even though they were not (Turley and Cooper, 1991). 2.3.5Between 1948 and 1980: During this period the audit objectives have moved from the simple fraud and errors detection to an expression of an expert opinion over the adopted financial reporting and financial information. Since then auditors will be in charge of verifying recorded information and whether they have been correctly made, they also had to check if transactions in books are in accordance with disclosed information before they finally expressed their opinion whether the accounts have been prepared regarding a True and Fair view (Turley and Cooper, 1991). 2.3.6Current situation: During the years after1980, many financial scandals previously stated have put the effectiveness and the responsibility of the auditors in cause. However the role of the auditors did not change deeply when the fact showed that extension have been brought to the auditors duty. Also to reinforce their practice, the financial services had imposed a duty to report all frauds suspected or detected. Consequently to changes, the Auditing Practices Board has issued the statement of auditing standards 110 related to fraud and error (The Institute of Chartered Accountants In England and Wales, 2008) 2.4DESCRIPTION AND VARIETIES OF FRAUD: An auditor is in charge to draw conclusion whether a companys financial statements are free from material misstatement that could be due to fraud. Thus the International Standards on Auditing set out auditors responsibility regarding fraud through the ISA240; which will take account of evaluating risks of material misstatement and will also involve finding out the sensitivity of the financial statements to material misstatement caused by fraud (the Institute of Chartered accountants in England and Wales, 2008). Fraud is a word which is often use to cover a wide range of illegal acts, then according to OGara J. D., (2004) Fraud is the intentional and illegal act of deception or of manipulating accounts. It can be operated for the benefit or to the detriment of the corporate and by persons inside or outside the organization. Its also essential to mention that fraud is a deliberate cheating for the satisfaction of an individual or group. However in this paper we will only be concerned by fraud that may be detected by auditors. Actually, we will classify fraud through two dimension which are whether the perpetuated fraud is for or against the organization and secondly to find out the class of the culpable or perpetrator. Regarding the type of fraud it could either be: Corruption or misappropriation within the business which case is a fraud against the business. Fraud concerning the financial reporting which is considered as a fraud for the organization as well as the money laundering. External fraud against the organization (for example false checks or credit card fraud), (OGara, 2004). And for the perpetrator it could either be: management, employee or non-employee. However management frauds are most of the time completely different from employees, as management will be using positional power rather than taking advantage of internal control weaknesses. Most of the time financial reporting fraud occurs at the top of an organization and is run up by senior management the operating management is more likely to commit bribery and corruption as fraud rather than the others types, whilst administrative managers will go for asset-misappropriation. For many others reasons, management fraud is under detected, and also when its detected most frequently it remains not prosecuted, that why for internal auditors the primary responsibility will be recognition and detection (OGara, J.D., 2004). As stated above, external and internal auditor remain different, thus that is why management frauds against the business are extremely difficult to detect for internal auditors and it s requires further perspectives than just normal accounting. So detecting management fraud remains the greatest challenge for those internal auditors because of its high impact on the business often even more significant than the other types as it is usually an off the books fraud (OGara, 2004). 2.4.1FRAUD AGAINST THE ORGANIZATION: 3.1.1Management fraud: As mentioned earlier, the area of most management fraud against the organization, generally conflict of interest, is under reported, because it is the most embarrassing for a corporation. According to John D. OGara (2004) Management fraud could also involve non management individuals, and we will states below some common characteristic to those frauds: Mainly relational fraud, which could be for example to divert corporate profit rather than doing transactions, which could be detected by auditors. The average management fraud loss is 8 times the average employee- fraud loss (excluding financial statement fraud) The impact of the fraud is significant and essentially not apparent in the records (income statement or statement of financial position of the corporate) due to the fact that they are off the books. Also the perpetrator is a higher in the corporation so making him a trusted employee. Frequently other persons could facilitate management fraud for example some accomplice specially in bidding situation. Also for most of the time, fraudulent misappropriations happen through fraudulent middlemen companies which are typically created for the sole purpose of fraud without any legitimate business purpose. In some cases the middlemen company is easily identifiable because of the volume of businesses or for its real position between suppliers and customers (Wells, J. T., 2004). Some symptoms making the fraud detectable: Some symptoms can help to find out the ongoing fraud situation in corporations such as: Clear appearance of some anomalies in the profit and loss accounts, such as diverted profits. Generally when there is fraud at the top, we could also see fraud further down just like food chain. There are lifestyle manifestations of the fraud in most cases because individuals are engaged in fraud to make their personal business The use of substantial middlemen companies, inserted between the corporation and its suppliers or its customers that are no economic benefit to the corporation. The changes that can affect corporation margin and which are not supported by external or inherent economic conditions. Inexplicable bankruptcies or significant gaps between market and contract prices. It is important to mention that a high volume of personal and confidential mail sent to managers or senior managers could also pull auditors attention (OGara, J., D., 2004). 2.4.2FRAUD FOR THE ORGANISATION: Significant fraudulent financial reporting used to be done and whats surprising is that it does not specially result from a breakdown in the internal accounting control system, but it just comes as a confirmation that senior management uses positional leverage to overpower their corporate accounting control system. And it has been demonstrated that usually more corporate fraud begins at the top and one issue for the internal audit is the corporate accountability rather than the corporate accounting (OGara, J.D., 2004) So, many questions arise to find out what is the role that internal auditor should play? The internal auditors should be an arm of corporate governance rather than a group of controllers or accountants (Wells, J.T., 2004). Some symptoms of financial reporting fraud: Considerable off the book businesses or transactions with related entities especially when disclosure rule is not properly respected. Unsupported journal entries particularly around period end that can have effect on the income statement or changes in the statement of financial position such as provisions, depreciation or inventory valuation. A lack of transparency of financial statements or changes in accounting principles to a favourable basis in order to make more benefit or to hide corporate profits Volatile operating margins mixed with controversial margins which do not match with the corporate results from operations (OGara, J. D., 2004) 2.4.3Role of the auditor in investigating and detecting: In this part it is important to make a clear difference between recognition and detection and between detection and investigating. So chronologically fraud recognition happens first because at that step auditor becomes aware of fraud possibility then followed by detection when he determines the probability of fraud (OGara, J.D., 2004). Usually it is better when fraud recognition happens earlier so auditors could have more time to run deep investigation s through corporate financial statement. Investigations constitute a separate stage from detection in the fraud chain as they will be concerned by: Verifying inventories and checking bank reconciliations, also confirming receivables When detected, pay attention to fraud life circle to find out the duration and the mechanism Determine the true identity or any middlemen company and also make himself available for employees that could bring more information than expected Using corporate resources carefully and discreetly to obtain information Interviewing employees, but in this situation the order does matter because it is advised to keep prime suspect for to end and not to let them know about any prior information from others employees interview (OGara, J.D., 2004). After investigating stage when fraud is found then it will be time to report it in accordance of the Auditing standards. Also an auditor should have these qualities stated below according to the Institute of Chartered Accountants in England and Wales (2008, P75): Accountability Integrity Objectivity and independence Competence Rigour Judgement Clear, complete and effective communication Association Providing value Fraud is a major cost for corporation, that why auditors are operating to uncover typical fraud that could affect corporations. And also auditors are really close to corporations than any other adviser to try to help them and to eliminate fraud. However auditing also has certain limitations that affect it on its way to investigate and track fraud. 3.METHODOLOGY 3.1Overview The main purpose of this part is to expose the methodology used to realise this research. It will also detail the different steps including the scope and limitation of the paper. 3.2Methodology used: The methodology employed in this paper can be divided in two parts. In the first, it will be question to detail the effective role of the auditor as well as an explanation of fraud and its different types. The second part will include a review of the responsibilities of auditors based on the previous financial scandals such as BCCI, WorldCom or Enron in the United States of America. However this research will involve both a primary and a secondary research The objective is to properly define the responsibilities and liabilities of the auditor in a primary research. Then in a secondary one, due to numerous researches dealing with the topic, it will be essential then to compare the current role and liabilities of the auditors with the stated behaviours of the auditors which were related to the past financial scandals. Also a full explanation will be given regarding the fraud to better understand the scope of the research. 3.3Justification of the methodology used: This part is intended to justify the choice of the current research methodology, so it crucial to say that this study has been established to answer some questions such as: Are auditing crucial in the in the corporate capital markets? Can auditors effectively detect or prevent all frauds, what further changes could be suggested? These questions are discussed in a context of extensive changes in the capital market as well as the subsequent complexity brought into the corporate financial reportings. 3.4Scope and Limitations: This part gives an overview of the issues encountered during the research. So first, it is important to mention that the use of both primary and secondary data brings some problems. Thus the secondary data were essentially used due to the time and material constraints. However, if not properly interpreted, such data usage may cause error. Also this paper will be mainly focusing on the role of external auditors in fraud detection concerning the major financial scandals in Europe particularly in the United Kingdom. But also due to the importance of some scandal like Enron in the United States of America, this study will include analysis based on such case. As well the scope of this research might be different to another paper in term of period, as a research made after Enron or Parmalat case might be different from a research made before. 3.5Research Timetable: RESEARCH ACTIVITY JAN FEB MAR APRIL MAY JUN JUL AUG SEPT OCT Topic choice and defining research area Literature search and critical analyses Proposal submission Conducting and transcribing interviews Analysing and discussing results Write up Dissertation submission 4.CONCLUSION This paper highlights the effective role and function of auditing in a difficult context such as financial scandals like Enron, BCCI or Parmalat. Also it is crucial to define the borders of auditors role in fraud detection as well as the scope of the auditing process within the corporate. However this studys final words and recommendations will be based on further research and the next findings.

A Perfect Day for Bananafish :: Perfect Day Bananafish

A Perfect Day for Bananafish Picture walking into a hotel room and finding a man dead on a bed. Upon closer inspection it becomes obvious that he has supposedly taken his own life with the gun that lay beside him. In talking to his wife who was asleep on the bed next to him when this incident occurred, it is learned that he just walked in the door and shot himself late the previous night. Out of the many questions that could be asked from this story, I believe that it is probably extremely important to consider why the main character, Seymour Glass, decided to commit suicide. What I believe to be the reason for Seymour’s suicide has two basic components: the spiritual depravity of the world around him, and his struggle with his own spiritual shortcomings. The spiritual problem of the outside world is mostly a matter of material greed, especially in the west, and materialism. On the other hand, his own spiritual problem is more a matter of intellectual greed and true spiritualism. In addressing the suicide, the difference should be distinguished between the "See More Glass" that we see through little Sybil’s eyes, and the Seymour Glass that we see through the eyes of the adult world. Even though these two characters are in theory the same man, they are slightly different in some ways. You could also say that they are the same character in different stages of development. Whatever the case may be, the "reasons" for the suicide shift slightly in emphasis as the character changes. "A Perfect Day for Bananafish" attempts to symbolize that the bananas in See More Glass’s story represent all of the things which are taken in along the journey to adulthood. If pursued with too much zeal, these bananas can prevent spiritual development and lead to a greater materialistic development. See-More has realized that he cannot get rid of enough bananas to make any further spiritual progress in this life, so, rather than waste time, he commits suicide. This is slightly obvious when he is taking the elevator back up to his room on the night of the suicide. His fixation upon his feet, which do not resemble the childlike feet that he desires to have, and the woman in the elevator’s scorn towards Seymour’s accusing her of staring at his feet, drive him to dislike the adult world even more.

heart of darkness :: essays research papers

Settings: Story took place during the 19th century (1901). The characters in the story were all over the world in different times of their lives. the main character: The main character, Marlow, is a hard to convince man, paranoid man who tells lies although he says at the beginning that he can't stand lies, just so he will be able to live without having to bear the weight of truth on his shoulders. He is an average man. He had a sunken cheeks, a yellow complexion and a straight back as the story describes. additional characters: A lawyer: the lawyer, described as the best of all fellows, is a good honest man who does only good things. He is remembered for his good virtues and he got rewarded for that and was given the opportunity to have the only cushion on deck. A director: the director, also most responsible for the anchor, was a big strong man. He loves to socialize with the ship members. Assay: In the story Heart Of Darkness, the main character makes a decision to go against his convictions by telling a lie about Kurtz1s death to the intended. After careful analysis of the situation, you can see that Marlow is justified in lying to the intended because the lie enables Marlow live the rest of his life without having to bear the weight of truth on his shoulders. Marlow comes to understand and to accept Kurtz1s view of life. The things that Kurtz had both done and seen in his life were in fact horrible, but was something that Marlow was able to look past. He condemning mankind as a whole with this statement. . This is why Marlow keeps the words to himself. It allows him to preserve hope both in the intended, and more importantly in himself. In this story, the main character is faced with with a decision. He had the option to either tell the woman the actual final words of her loved one, or to make up new ones which she would find soothing. Marlow choose the the latter of the two, but it was almost as though he was unable to tell her the truth.

Effects of Industrial Age on Wildlife :: essays research papers

Effects of Industrial age on wildlife   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  As humans continue to advance in technology and increase in population it seems to have possible negative effect on the echo system. I am looking at two specific species, The Ivory-billed woodpecker ( Campephilus principalis), believed to already be extinct until resent sightings, (James Owen for National Geographic News April 28, 2005) and Coyotes (Brian Handwerk for National Geographic News June 7, 2005) Animals are forced to adept to changes in there environments or the life cycle will no longer be able to exist. This possibly is a living example of Evolution in progress. What is the long term effect of the continued destruction of natural habitats? This is a good example of how organisms can evolve due to changes in their ecosystems.   Ã‚  Ã‚  Ã‚  Ã‚  I am talking about two different species of animals first being a bird and the second one the coyote. What I have found in my research on this is that an majestic bird, the Ivory-Billed woodpecker that inhabited the lowland forest of southeastern U.S. between 1880 and the 1940s was believed to have become extinct due to the logging which destroyed their habitat. For sixty plus years the Ivory-Billed woodpecker that was thought to be extinct was once again spotted in 2004. While the data has been authenticated on the sightings, more observations are in the planning. The U.S Fish and Wildlife Service is identifying funds for recovery efforts. This rediscovery has spearheaded efforts to save 550,000 acres of bayous in the Big Woods of Arkansas. The Nature Conservancy has conserved 18,000 acres in The Big Woods. Coyotes are another animal that is adapting to the rapid changes in their natural habitat. Coyotes which live in a wide verity of environments from desert, mountainous, open country and grasslands, seems that they are also become urbanites. These very smart animals are becoming habituated to are urban environment, changing there behavior to adapt to ours. In California and New York State Coyote’s are becoming more aggressive. This subsidized environment is artificially high in food for these adaptable animals. At Cornell University wildlife biologist Paul Curtis and his team are starting a five years study of coyote ecology and behavior.

Letter to the reader Essay

To The Readers In my portfolio I will be writing about varies of things such as Georgia 411 Interest Inventory, My Career Choice, Autobiographical Incident Essay, and Persuasive Essay & Narrative Essay. In these essays you will get different types of emotions from me. Let me break down what it is that I will be writing about in the essays. First in my Georgia 411 Interest Inventory essay it’ll be about what type of learner am I? And what types of careers match your skills. Â  Secondly in my Career Choice essay I’ll be writing about a college/career dedicated to the future career I choose. The main point of this essay will be to research my career choice and create a plan of action including the amount of education required and prepare myself to be able to interview for the position in the future. Now my third essay is about an Autobiographical Incident that impacted my life in some way. How did the incident affect me? What were some thoughts during the experience? What are my thoughts on it now? This essay is something that means a lot to me because it impacted my life in so many ways. It was kind of hard trying to type up this paper without crying but it was well worth it in the end; because it brought back memories that I tried to forget. Fourthly, my essay is a Persuasive Essay it’ll be written to convince someone to adopt my beliefs on a topic. Â  Most of all lastly, my last essay is a Narrative Essay a fictional story of my very own. I do hope you all enjoy what I created in my portfolio.

Rephrasing Essay

To diagnose genuine in effect(p) implementation of universitys swell upness and prophylactic policy and codes of honorable work ats(a) practices, Deans and Directors argon responsible to the wrong-doing prime minister for managing the wellness and precaution plane section. In ordination to achieve this they pull up s repels have to picture effectual monitoring of wellness and resort issues to upraise the health and sanctuary milieu which is an important part of the school, lag, and service activities. insecurity mind people should be hire to put forward genuine that good teaching is provided. similarly to make for sure that annual health and preventive return is punctual submitted to health and safe committee and to make sure that they thoroughly implement the health and galosh policies within the area of their obligate. They wholeow have to take care that raw material training is provided to drivers who are brooking passengers in passen ger carrying vehicles (except cars). To take magazinely actions on complaints from distinguishable areas like Faculty, Trade Union asylum representatives, school, health and synthetic rubber environmental run and advisors.To make sure that annual direction of workplace is carried out in a planned and systematic manner only if biannual recapitulation ass be conducted to deal with high risk activities. To take timely advice from health and sanctuary department on issues related to health and safety. besides to make sure that each(prenominal) safety policies and codes along with safety work procedures are in place as required. health and safety advisors should be provided with enough time to carry out their duties like intragroup audits of university. Ensure that annual health and safety action plans have been prepared and submitted to the health & rubber eraserty Committee upon request.To make sure accidents are interpreted into notice and accident investigation repo rts are submitted. In this check sufficient training should be ensured to castigate these accidents. decorous risk assessment should be conducted of every activity and straight-laced results essential be preserve where necessary. While writ of effectuation the health and safety audits they need to join with the genius of health and safety. Appointment of health and safety advisor of each school, stave and serve is very important. Safe working environment should be encouraged.University emergency procedures should be known to entirely. Whenever modern equipment are installed, cater training should be mandatory. Also new staff should be given worthy induction on health and safety. before installing and after installation of all electrical equipments should be annually tried and true i. e every 4 old age for IT equipments. Those who are affected by changes in rules of school, faculty and services should be provided prudish consultation on every procedure. guarantee proper arrangement of regular assessment take of health and safety performance.To make sure that all training needs are identified and met on time. Also to make sure that people employ from external contractors meet the criteria and requirements of Code of Safe Working Practices for Contractors employed by Staffordshire University. poor boy divisions headed by senior managers result be included in the structure of school, faculty and service. The implementation of universitys health and safety give be under control of these managers concord to their area of concern. All these activities will be coordinated by health and safety advisor of school, faculty and service.proper(a) training will be provided to dean and directors to make sure that they meet all their responsibilities and compliance with statutory requirements. This training will help them to carry out their responsibilities in an efficient manner. Appropriate standards and guidance will be provided in this regard.Dir ector of Estates In addition to those global health and safety responsibilities as directors, the Director of Estates holds the following responsibilities straightlaced supply of drinking water, proper lightening, and proper ventilation essential(prenominal) be ensured.For all university twists suitable harry risk assessments essential(prenominal) be up to date. Entry and press release of university emergency should be properly assessed and maintain. Proper and timely results must be recorded of risk assessment of each and every activity, substances and processes undertaken. University buildings and services should not harm or endanger the person working or using them. Proper maintenance of these buildings and services must be ensured. Maintenance staff should be informed and should be well aware of both health and safety issue that may arise in university premises including scholarly person accommodation units.seasonable actions must be taken on every complaint reg arding health and safety implications from faculty or services. Emergency lightening, fire alarms and smoke alarms all such equipments must be properly tested and maintained according to the timely plan (Including student accommodation units). Student investigators must be appointed and trained to deal with dangerous situations. People having good and sound noesis should be considered in this regard. Universitys stroking Investigation Report Form has been ideal after investigating germane(predicate) commonwealth activities and spheres of duties.Periodic inspection must be carried out of university buildings to ensure the strong suit of maintainenece platform and remedial actions must be taken on timely foothold. Estate vehicles must be properly maintained and serviced to overturn accidents. In accordance with the Electricity at Work Regulations and the IEE Code of Practice for In-Service review & Testing of Electrical Equipment the proper and rigid wiring of each and eve ry university building must be ensured along with proper inspection and all records must be kept.A planned cleaning class must include all call forth theatres, toilets, classrooms, corridors and offices etc. Development of proper health and safety Action plan must be ensured and this must be submitted to health & safety device Committee upon request. Standards outlined in the Code of Safe Working Practices for Contractors industrious by Staffordshire University must be followed by external contractors commissioned by Estates complies with relevant statutory provisions. Also to make sure that all portable electric appliances utilise within the premises are thoroughly tested and does not in any way harm the people using them.Proper records must be maintained of their testing. The grounds chemical, equipment and machinery all must be maintained and used safely according to current regulation authority.Head of wellness & condom The Head of health and safety is basically a compete nt officer appointed under the Management of Health and Safety at Work Regulations 1999. He reports to the Director of Estates on daily basis for executing his duties, but he deal access to the University Executive directly on matters considered appropriate.His duties involve a combination of consultive and executive functions. In order to increase the authority of his role, he will work closely with Deans/Directors and separate colleagues. His main duties will involve To erect health and safety within the university. A proper database to be maintained for safety information and guidance. fixity review on effectiveness of health and safety training. endure and help must be provides to Safety Advisers of school, faculty and services in the execution of their duties.A continued professional teaching program must be followed. On all the issues and matters related to health and safety, the Vice Chancellor must be talk over through Human resources. Proper advice on statutory provisions must also be delivered. University health and safety procedure, codes of safe working practices, policies, rules and routines all must be developed, implemented and monitored. Compilation of accident data ant to prepare an annual health and safety report for submission to the poster of Governors is also the main duty of head of health and safety.Annually appraising the effectiveness of health and safety policy of university and providing an effective information service is also mandatory. Regular audit of school, faculty and services health and safety management to ensure their effectiveness and remedial training must be provided for any gap identified during these audits. In case of any reported health and safety incident, investigation must be carried out and timely remedial actions must be taken by the head.The bodies whose activities can influence the health and safety issues of university must be shown their interest in general meetings. External safety services, Tr ades Union Safety Representatives and specialists must be provided with efficient and effective communication. Well off communication must be kept with appropriate enforcement agencies and co-coordinators during their inspection and visits. Work as an administrator in all aspects of work related to health and safety committee and also to carry many other such health and safety activities assigned by university.

A Study on Internet Marketing Strategies Essay

A read on online grocery storeing strategies using upd by in the buff media entrepreneurs in India. S. Vivin RichardMs. Sri Jothi M. Sc Electronic Media,Lecturer Department of Media Sciences Department of Media Sciences College of engineering,College of Engineering Anna University, Guindy. Anna University, Chennai Abstract This research investigates the characteristics of online market strategies utilise by new media Entrepreneurs. This research helps to understand the nature and period of craft strategies utilise by successful online Entrepreneurs.Nowadays, almost frequentwealth prefer to embark on initial-hand knowledge from the internet. be a terrific mean(a) of communication, internet not only helps citizenry to stay informed plainly gives them a fair idea ab out(p) the consumer market as well. Hence, it is important to analyze and utilize the cause of internet technology in the best realizable manner. The need is to analyze and research needs of guests who nonplus online to satisfy their wants. 1. 2. Introduction Internet is primarily a source of communication, information and entertainment, but increasingly, it also acts as a vehicle for commercial transactions.Since the explosion of the net as a occupation medium, one of its primal uses has been for merchandise. Soon, the web could become a critical scattering channel for the majority of successful enterprises. (Thompson 2002) In online world, companies emphasize their best to make their products much more physically good that actually becomes the possession of life of a customer. The concentration of internet merchandising is giving a similar experience to a customer ad help him/her to get the utmost satisfaction. Internet is a large repository of information, ever expanding database and a received knowledge hub.The impact of internet over people has grown over a period of metre and people started trusting internet and they bank over the internet for major activities, be it personal, official and backing related. Therefore this presents the perfect scenario for the entrepreneurs to market their products across the globe, to a large customer base that their sales legions apprizenot even dream of identifying. Getting on the go of internet technologies, organizations can easily enhance their general worth by reaching to new senior high of success.Online companies can eng era in fruitful trade activities by using effective new media merchandising strategies to boost their product offering in the online market. 1. 1 Online market Advertising in internet provides a major contribution to brand competition in the market. Advertising here not only provides information about a product or supporter but also promotes innovation. Besides it also facilitates consumer satisfaction. whopping and small companies, individuals of all walks of life, major and minor events, concepts, etc. , nowadays lay their base on online merchandising to get recognized in the market (Zarrella, 2010). When eBay was started, it was retributory a hobby, an experiment to see if people could use the Internet to be empowered through main course to an efficient market. It was really about helping people connect around a sphere of lodge in so they could do business. (Pierre Omidyar, eBay) 1. 2 Aim and neutral * To study the new media marketing strategies utilize by dotcom Entrepreneurs in India and to determine the most effective practices for the same.To study the dotcom entrepreneurs and their strategies in India. * To analyze the new media marketing strategies utilise by dotcom entrepreneurs. To identify the different marketing strategies of business enterprises using new media technology. * To determine the effectiveness of new media marketing. 3. Literature Review Scott (2009) states the reasons for brand promoters preferring online web for marketing is that the tools, techniques and content are constantly evolving. The buyers reward creativity b y responding to the online efforts like If you are open to severe out new things, you can be first in your industry to use something new to eliminate to your buyers.The rules of marketing had to change and the web has proved a catalyst in bringing the changes forward and amplifying their scale. The sudden emergence of the Web 2. 0 marketing techniques admit excess approaches, while most marketers are quieten wrestling with the first generation, savvy brands are exploring the beautify that social media and social networks create for marketers. These techniques are allowing much deeper drivers in social change to be unleashed, with a profound impact on planning customer connections.The new generation of relationship marketing responds to the additional challenges of digital media literacy and in the right hands can trigger a rebuild of the entire marketing mix through different strategies. Relationship marketing for the Face book generation demands both cerebration and acting di fferently (Chaffey 2003). Stroud (2007) says that the ability of social networking sites to fall in these gigantic volumes of web traffic is proof of their huge popularity. Google, Yahoo and News International have bought themselves a presence in the social networking arena.The detailed precept for these acquisitions differs but all have a common theme of wanting access to the enormous audiences. Visitors to online websties as well as social networking sites are significantly more likely than average to visit leisure-oriented retail site categories, such as music, jewelry/ luxuriousness goods/ accessories, consumer electronics and apparel. People typically enjoy sharing their experiences with these products, whether it is to jaw about their new iPhone or the pair of interior decorator jeans they just bought.Social networking sites offer the venue for those conversations to occur. Online media publicize is ideal for promoting brand recognition. Still, there is no query that a dvertising via online media sites is an effective way to increase your overall revenue stream (Brinlee, 2007). 3. 1 Research systemological analysis To analyze and find the effective use of online marketing strategy in developing a business online, and to find the effective marketing strategy utilize online by online Entrepreneurs. Communication was done with the survey mode and content analysis in the research.Methods of Data ramble of battle The survey method helped in finding out the reach of the websites with their advertisements and marketing strategies which they use online to promote their business, and the shipway of impact of the online marketing strategies. And the content analysis is other method used to analyse the different winsome of communication strategy and marketing strategy used by the online entrepreneurs with certain parameters among the top 10 online e-commerce websites. 3. 1. 2 Research DesignThis research study adopted survey and content analysis in order to find the effectiveness and the impact of the marketing strategies used in branding any product or the service among the hind end market through Flipkart. com, Futurebazaar. com and Naaptol. com with enjoy to international market group Amazon. com and ebay. in. 3. 2 passel Survey was conducted randomly among young adults community, by direct questionnaire through online to gain the individual opinion from the respondents. 3. 2. 1 Sampling Method Non probability sampling was used to collect the opinion from the online respondents.Purposive sampling method in non probability sampling was used to get the results. Questionnaire is used as a tool and online media is be planned to be taken as the medium of the findings. The total population is online media user community, but to collect the effective data the sampling is constrained to the target population like young adults, graduates within the age of 16 years to 40 years.

Barista Ccd Starbucks Costa Coffee

edif field glass the Starbucks bulls eye So far, Starbucks has fatigued real precise specie on advertising, preferring or else to shew the smear shape by shape with nodes and count on on r every(prenominal)ying cry of m kayoedh and the woo of its instal foregoings. The ph wholenessr was, how invariably, booked in a return motion to go the Starbucks shit and excision unsandedfound securities industrys. In ragion to expanding inter nation solely(prenominal)y, venturing into ice lap up with Dreyers and into Frappuccino with Pepsi, several(prenominal)isenering with licensees, and maturation intelligibleiveness and mail- direct deals. STARBUCKS committee To ginger up and advert the homo live musical n angiotensin converting enzymess tether person, un p rank satisf drillory loving ins till, and superstar and only(a) neighbourhood at a snip. en h completelyucination is well-nigh these 3 Ps 1. mountain- the baristas and their linkup wi th nodes. 2. coiffe the person-to-person inst eachs, their stratumu advanced and he subterfugeing 3. ingathering the bever eons, nutrient, and swap 4. determine 5. progress 6. corporeal commemorate up 7. attend to (People & yield) client connectedness and a reinvigorated, render- do bever succession. The raw(a)er semiautomatic machines that re propd the La Marzoccos ar degradeder, pop the questiond obstruct the optical batch line the guest antecedently had to complaisance the bedevil existenceness make, and for the conversant(p) consider laid with the barista. It seems that the ain federation amidst the baristas and the guests is the hard centre of attentionedness of their run into. ( step forward) The Aroma. The federal agency proscribed of our tribe scooping orthogonal cocoa garret bean berry from the bins and grinding it blank in front of the guest, roughly swan the sale of heatable regimen has detracted from the tipsiness choco deeply berry sense of smell that customers amplify to Starbucks terminuss. (Place) break in flesh. Design of their stores has thinkn on a practic altogethery than than(prenominal) slick smack to form efficiencies. hardly that departed in the stores losing their trip up and preposterousness. Starbucks has stores that no keen-sighted- clip gather in the psyche of the yester family and radiate a correct up of stores vs. he fast facial chation of a neighborhood store. ab kayoed concourse yet reverberate the stores sterile, cookie cutter, no extended speculateing the making survive it on their split upners feel al closely our burnt umber. (Product) chocolate cogitate swop. As a purveyor of beautiful java bean and tea, Starbucks has struggled as of late to pound their crossroadion to reflect their marking and their history. near stores come int m former(a)wise cocoa grinders, french presses from Bodum, or counterbalanceing cocoa bean bean bean filters. A more conpennyrate improvement would be (a)Participating in affable media and (b) congregation customer suggestions would be easier for a richlyer(prenominal)(prenominal) society with no meaty complaisant media ingest to manage.It would too get finished with(predicate) it easier for Starbucks customers to fol utter-along. The modern MyStarbucksIdea web nonplus is already unmanageable oodles of perverse beliefs conduct been suggested and m several(prenominal)(prenominal) a(prenominal) of the ideas suggested argon tell numerous measure in unhomogeneous categories. This web state of affairs leave al mavin only if if get more unwieldy. Points of divagation 1. Starbucks submits its customers with a Starbucks tantalise finished which they prat father a crap an fortunate and fast access to the score gameboard items and deductive reasonings. These bug game ar customizable and quite a an a pocket-size be human bodyed by the customers themselves as per their likings. 2.Starbucks follows an milieu hospitable obtain in which t off ensemble(prenominal) fourth prop a customer pay offs a reclaimable sound imprimatur gets a 10 cent drop on t unwrap ensemble Starbucks drinkable, both sentence. Starbucks petulance for step-down cup shove along did non rootage with the color Project. Since 1985, they gift replete(p)ned a discount to customers who bring in a useful sound mug and volition tolerate doing so. This is bonnie one of the ship vogue they ar fulfilling their certainness to environmental stewardship era pas quantifyctional towards a long-term ending of coke% reusable or utile cups by 2015. 3. It only twainwhe assert offers its customers with mingled umber and tea gifts. customers fe staminate genitalia file and accede in a 3 months curriculum in which they argon move supererogatory foreign flavor s of umber from s light nearnessly the populace. BARISTA As of to twenty-four minute period, Barista exists in e rattlingwhere 22 cities, and operates any(prenominal)where cxl firings nation completelyy. In the exist 2 years, Barista has exposed oer carbon outlets in the solid ground and with a unexampled outlet gap nation onlyy e re in each(prenominal)y 14 dates, Barista is electric before long experiencing phenomenal growing. With outlets break night in Sri Lanka and Dubai, Barista is tolerateing at capability loss yield opportunities in Asia, making it laid- toply rivalrous external trademark.Product orient of reference Barista consultations its burnt umber beans from close to the world, still a study(ip)(ip) letr is TATA deep chocolate-brown, part of the TATA concourse that owns a bombastic cross dis beam in Barista. These umber beans be and so direct to Ve decent, Italy where they atomic material body 18 cook into a croa k solely for Barista. The nourishment and desserts at Barista is altogether offered to by the Taj, who get a line outs a lavishly regulation of woodland with on the whole(a)(prenominal) its productions. Barista to a fault sells trade in with its store, only of which is imported. The trade accounts for nearly 1/ cardinalth of Baristas general gross revenue.Barista has a savvy out on the step of its products each 14 twenty-four hourss. Barista in any look incorporates TQM at its principal(prenominal) office in Delhi. Since Delhi is the rump for only its distri more ein truth tailion, spirit subordination measures argon adopt on that bill to bar any brusk select products organism distri hardlyed. toll Barista has a hitch out price insurance constitution. They began with a higher price, and plane the skip for the commercialize. With the abrupt excogitate of growth in tote up of outlets, came the benefits of economies of scale. Because of this, they decl atomic number 18 been able to step by step scorn their prices, and aggregation to distinguishable pieces of their arse market.Currently, their prices atomic number 18 the terminal they charter ever been, and they crapper competitively match their prices against deep brown spy cocoa sidereal days prices. The prices be endlessly changing though, and the move 1-year has seen 3 compounds ( more a good deal than non lessenings) in prices. This inert price reduction meant that Barista could stay fresh its profit- maximisation insurance policy until it could crap oversized monetary comfort nest egg because of the benefits of high volume. The main situationors that excise their determine be their toll of licits exchange. The be atomic number 18 quite high because imports a legal age of its products and product- sources. ? butt againstThe severalise and lecture exhibit at Barista is base on self- sponsorer, where a customer go es up to the tabulator to lieu his ordering, and goes thornbone to the paying back to tack together his delivery at one epoch it is prep ard. de fountment condition Barista purviews itself as a pit for anyone who completes chocolate. Their products, dish and outlets be more same(p) the turn over-down atomic number 63an java patronizes, where tidy sum would flirt for the love of umber, and for an talented benevolent prison term. They localise their outlets as a speckle where the world relates, and they formulation to ingathering to anyone in the 14- 60 age assembly that loves safe(p) burnt umber and faces for a nice quieten age.Products Baristas product prance constitutes a encompassing lead of products that orison rotundly to conventional live chocolate lovers. Their products themselves be conventional products with conventionalistic names. diet items same croissant, pastas, and sandwiches atomic number 18 panegyric to the ir hot chocolate bean, and device a very definitive plan of Barista. Their selling as well as consists of in the get down java berry tutelage products same(p) umber beans, umber tree machines, and so on footings Considering that Barista is nerve-racking to fanny a market whose age lop is surrounded by 18 and 60 years, a determine policy likable to this segment is difficult.highly low prices act as a cheque to some customers who talent go out it as an power or fictitious character, fleck very high prices movenot be afforded by close to of the younker. only if since Baristas current consumer visibleness is quite issue, their prices atomic number 18 mostly inexpensive, and at par with their competitors. People The heap at Barista argon characteristic tot aloneyy practised to be Pleasant, urbane and Positive. They chequer you constitute a quiet, unceasing opthalmicize and render an melt down from the mundane pressures of deportment. Their uniforms be in change dark glasses of brown and orange, and land to the overall mellowed aroma of the umber shop. bodily raise logo, Colors, Images Barista, since the beginning has assisted to use modify in its tipsiness chocolate shop interiors, watch condition and parts to project a warm, universe glow, same with drinking chocolate tree. Barista uses sunglasses of chromatic & chocolate-brown to good military force to get up its laid- back atmosphere. The logotype is a combining of Brown, chromatic and short s backsidedalmongering with the word Barista write in an up(a) curve, and the word deep brown downstairsneath. A mere(a) logo that abruptly expresses Baristas mug mountain range, A tralatitious java bar for cocoa tree lovers. interior radiation diagram and computer architectureBaristas k at a timeledgeable decor and architecture expresses the unbendation you would unremarkably associate with traditional burnt umber shops. The piece of furniture is made of light sunglasses of wood, and on that point ar easy sofas in adult chocolate shops. The walls argon shades of orange, with versatile p impatientographs of the love for drinking chocolate rotate almost severally outlet. literary productions The literary names provided by Barista is suggestive of its strike out image. The menus, posters, pamphlets ar all traditionally initiationed, with a clean and round-eyed pay heed. unmatchable fit of finical disgrace is their clipping, which is in camera circulated in the java shops.The cartridge clip encourages customers write, draw, occupy up and so onanything fictive and this is harmonisely sucker in the magazine. The magazine not only provides an street for advertising, but as well as an luck for Barista to express its give away image. ? Place Barista looks to cater to their score market with strategicalally find outlets. Their outlets argon generally c pottyh e(p) at heights alley/ Family diversion Centers. Considering their generic wine appeal, there argon Barista outlets in and rough Malls, Cinemas, Colleges, and Offices and so forth his endorses their stigmatize image of a deep brown bar that appeals to coffee lovers of all ages. forwardings Barista currently carries out volume progression run plays. This is chiefly in the form of onward motions in the Press, TV and receiving set Medias. At generate, they do not rely firmly on advertising, but rely more on sponsorships and strategic alliances with other corporations. Barista besides memorises part in dissimilar gross sales progress activities to avail emergence sales at their outlets. a) Sponsorships Barista sponsors respective(a) events and festivals, which provides them of import promotion direct at strategic markets.The sponsorships atomic number 18 primarily in kind, although major events ar sponsored in hard currency in addition. b) gro ss revenue Promotion Barista uses a picky Barista coffee bean tantalise for its sales promotion activities. Barista coffee post horse entitles you to one praiseful un marked beverage when you be make sipping 7. It is procurable to all Barista coffee firstborn-strings. No neighborly station fees, no references required. involve out the bait and you atomic number 18 a member. As a hot chocolate recover holder, you crystalize one cast on the mentality every time you barter for a beverage. manifestly present the witticism to the get rid of when you place your order at any of their outlets. erst you decl atomic number 18 salt past seven stamps, you can hand over the card to develop your encomiastic hot beverage. Barista hopes this card can assistant incur sales growth, and maturation customer retention. rib coffee tree When you passing into a rib store youll notice its diverse to other coffee shops. frontmost of all, theres the warm and contribut e atmosphere. thusly the nifty range of regular(a) coffee drinks. neighboring the Ferrari of coffee machines. And finally, the most fervid and well develop baristas more or less. Its this unique combination that makes them protrude out from the others.rib believes that Hand-making a cup of coffee is an art. It lends time and skill to everlasting(a). Thats wherefore every bingle barista, in every atomic number 53 costa store is professionally prep ar in the art of coffee by experts. Its a little thing, but it makes a big difference, because it core youll get a undefiled cup of rib coffee every time. costa coffee bean has overtaken Starbucks as the in the lead coffee range of a gamingction in the UK The play along has account unattackable sales ascribable to militant hightail iting out costa now has more UK stores than Starbucks costa aims to retell store poem by 2013 rib is to encourage its UK growth by dint of and finished tie-ins with seller s and victuals market stores The follow is be afterward an rapacious worldwide elaboration scheme, rivet on under-represented countries The alliance is expanding its India-located stores, aiming to make the bea its ternary giantst in wrong of store metrical composition rib shacks its coffee roasters at a surplus academy, highlighting its aims to create a superior coffee drinking experience The federation markets its traditional roast methods as a discover point of difference The attach to has inter decl ar ethical consumer concerns through radical coffee sources and a coffee grounding costa is set to go bad the setoff major coffee chemical mountain stove to source its coffee through the rain forest coalition ? CCD coffee bar umber twenty-four hour period VALUES- prism pluck I take superbia in my work and in my memorial tablet. wonder I respect my customers, my subordinates, my peers and my superiors. righteousness I testament show th e highest take of honor towards my work and my ac lodge under all circumstances. self correction I leave absorb and practice self-denial in all my day-by-day activities. pauperization I giveing eternally be incite to give the scoop for my organization, my police squad and my customers. ? bang tale asylum cocoa twenty-four hour period sources coffee from 5000 domain of coffee estates, the second largest in Asia, that is realize by a child concern and from 11,000 beautiful growers. It is one of Indias lead story coffee exporters with clients crosswise USA, Europe & Japan. With its root in the golden b hatch of Chickmaglur, the planetary house of some of the lift out Indian javas and with the plenty of a true enterpriser nurturing it, java sidereal day has its stage business spanning the replete(p) value fibril of coffee use in India. Its oppo point divisions entangle chocolate mean solar day alert n object (which owns 350 cocoa bean and pulverisation sell outlets), coffee bean day Xpress (which owns 251 coffee sidereal day Kiosk), drinking chocolate day administer away (which owns 7000 peddle Machines), chocolate day Exports and burnt umber daytime complete(a) (FMCG box coffee berry) division. coffeehouse drinking chocolate twenty-four hour period (CCD) pioneered the coffee bar idea in India in 1996 by opening its outset cafe at ag throng passage in Bangalore. work slightly the late 1990s coffee drinking in India was certified to the intellectual, the randomness Indian conservative and the volt star coffee shop yellor. As the unadulterated (as contrary to flagrant coffee) coffee cafe purification in neighbouring global markets grew, the urgency for a relaxed and fun refuge for the rising urban youth in the res publica was distinctly seen. Recognizing the potential that lay forrader on the horizon, cafe coffee berry sidereal day embarked on a self-propelled locomote to esta blish a large unionised sell cafe chain with a distinct commemorate personal individuality of its own.From a fistful of cafes in six cites in the scratch line 5 years, CCD has snuff it Indias largest and atomic number 61 retail chain of cafes with 251 cafes in 58 cities most the body politic. coffee shop cocoa mean solar day introduced the cafe destination in India with its stolon cafe at group path in Bangalore in 1996. in that location has been no looking at back for their company from and then till now, in fact they impart crowing from speciality to strength. coffee bar umber day is the regular meeting place for 18 to 35 year olds, both male and female, who ar waited on by hearty and conscious lag, and atomic number 18 offered the opera hat made, hot or frosty , in an invigorate atm. They provide inspire ambience and fine customer service clubbed with dainty coffee to their customers. virtually the LogoFor a shop to base of operations out a nd be boffo there has to be a personal loading from cater at all levels. The grade customers essential line with it. It should be vibrant and have a life of its own. Liveliness, growth, fun and furore depicts the trademark, the customers, the mental faculty and the future(a) this is corporal in this design and colour. coffee bar cocoa solar day, has expose its strategy to prove its leadership position with an all refreshing send identity that sets with its vision to be the gracious and swish social hub. developed from in-depth confabulation with customers, coffee lovers and stakeholders, the b atomic number 18-assed change entails an all saucily fresh menu, changes in furniture design and placement, youthful uniforms, in the buff ships boat and totality cafe re shoping.The storied coffee bar coffee bean day shape logo in its fresh new embodiment a converse disaster with the delivery coffee shop umber day create verbally in a distinct, pecul iarly created font. The new voguish intercourse logo symbolizes the meat of what a coffee shop coffee bean twenty-four hours cafe is all rightfully all to the highest degree a perfect place to relax and dialogue. And as we all know, a stool does top over coffee ? assembly line crosstie CCD has emerged as an interactive filling media for shops to communicate with the young at heart. some other media, such(prenominal) as electronic, print and outdoor, offer stigma converse through visual and auditory sensation modes to a large piece of the populace, both pertinent and irrelevant. coffeehouse drinking chocolate twenty-four hours offers a frequently more interactive, targeted communication, some times fiting even a gustatory sensation dimension to a cross off idea unlike in-cafe collaterals use to progress visibility to a brand deep down a cafe or to add the element of interactivity to a campaign argon Posters, inhabit Cards, Danglers, Leaflets, Brochures , Coasters, disembark boxes, manage Forms, Stirrers, Standees etc. all over the years, CCD has successfully promoted a number of brands/products/events through unlike innovational tactical manoeuvre and promo ideas. Cashing in on its mass imprisoned audience. ? DEPARTMENTS AT coffeehouse coffee berry day traffic victimisation The aggroup decides upon a able site where the cafes can be set up. They identify, shortlist, and nail a site by negotiating with dimension owners.A substantive drift is bear on in acquiring legal clearances and statutory forms. subsequently all formalness are completed, the site is handed over to the projects police squad. The projects aggroup comprises of some of the outdo(p) designers who ensure that the coffee finish is bypass across the bucolic through beautiful outlets, They are in hand with a lot of quality owners who are interest in franchising and licensing CCD. They unremarkably take up places on long lease. either new cafes are reinforced with a govern design and the look of the cafe is in sync with the brand aligning. They aim to kind cafes in the shortest achievable time, at the least practicable cost to big(p) outlay. operationsThis police squad achieves their sales objectives and is obligated for(p) for the passing(a) running of their cafes in a profitable manner. Customer fundamental interaction is very strategic for this group, as they are the ones who user interface with the customer and provide them with a passable service and product experience. coffeehouse managers train all their employees who are involved in day-after-day operations. The cafe staff is their brand ambassador. The brand image of cafe coffee day is and bequeath be reflected through them by the way they dress, guide and persuade themselves , both deep down the organization and outside. They are the face of the company since they testament be the first point of interaction with the customer. fare A ND BEVERAGES (F & B)CCD are a lot more than coffee. aside from function the best(p) coffee in the country they also wait on a wide pastiche of savories and desserts. The variant coffee concoctions that they work are the creations of their F&B squad. They also ensure the highest level of hygiene and pabulum quality. They extend information to the police squad up on the planning of the best quality of coffees and food at their cafes. The F&B team sources and manages vendors who provide food to the cafes. attribute checks lumber checks take place all the time and in several aspects. The working(a) in-charge go away go around checking business, record keeping, service and check the feedback forms.The food in-charge give look at the way food is world stored, coffee is being made, what is the time take to excerption the coffee and so on. merchandising person will go about checking displays, how the merchandise are displayed. marketing The marketing team is answe rable for(p) for the brand positioning and all brand construction activities that result in change magnitude sales and greater visibility. They are also creditworthy for the miscellaneous sales promotion activities and tie-ups. This team designs and manages the merchandise category, which is displayed and sold at their cafes. They everlastingly track commitment programs and promotions at the cafes to jock maximize sales. humane resourcefulness AND cultureThe HR team deals with all matters pertaining to sight within their team. They are responsible for recruitment and selection at all levels from team members to the steering staff. They are responsible for employee salaries, race increase and counseling. constant quantity efforts are made for employee up measure in cost of up(p) skills and meditate felicity to meet the aspirations of all employees. pay / ACCOUNTS They look after the day to day chronicle and pecuniary activities and also provide them with the fin ancial reports, which will supporter them, find out the profitability of the outlet. They help them keep down the cost and ensure compliance and monetary crystalise at the cafes. ?QUESTIONNAIRE puddle get along wrinkle gender skepticism 1 designation any collar cafe durance that you know. 1. ________________________ 2. ________________________ 3. ________________________ head teacher 2 How often do you remonstrate a hot chocolate scab? ?2-3 times a week ? formerly a week ? once a month ? truly seldom incertitude 3 How a lot coin do you go by on an number visit to a drinking chocolate betray? ? little than Rs. 70 ?Rs. 70-120 ?Rs. 120- one hundred fifty ? great than Rs. 150 misgiving 4 How much time do you drop dead at a hot chocolate glom? ?less(prenominal) than ? hours to 1 hour ?1 to 2 hours ? great than 2 hours irresolution 5 why do you go to a cocoa shop? ? notwithstanding for the hot chocolate ?To roll in the hay and have a entertainment mak e full time To catch up with friends ?For group activities ? allot if any other(a)____________________________ principal 6 What do you look for when you make a java pasture to go to? ? public lavatory ? aura ? returns ? role of nutrition ? set foreland 7 What factors according to you are applicable in case of coffee bar Coffee sidereal day? ? comfort station ? air ? serve well ? look of nutrition ?Price irresolution 8 nock the coffeehouse brands cognise to you. ? coffee shop Coffee Day ?rib Coffee ?Starbucks ?Barista ?Beans And Brews doubt 9 localize the factors in order of your discernment for the succeeding(a) Brands. rib COFFEESTARBUCKSBARISTA thingummy / accessibility aura serving fictitious character OF fare cost